Corner Brook was buzzing this week with the influx of attendees for the 50th Newfoundland and Labrador Summer Games, and a local establishment took charge of supplying all the event merchandise. MegaTrends, a Corner Brook business specializing in embroidery, screen printing, and signs, produced a large quantity of items including thousands of T-shirts, 3,000 lanyards, and around 1,400 medals for the occasion. Owner Rob Marche expressed to CBC News that although it has been a challenging endeavor, it has also been an enjoyable one, emphasizing that this is what entrepreneurship entails.
Having been involved in T-shirt printing since the early 2000s, Marche described the experience of creating merchandise for the event as both chaotic and rewarding. Witnessing the participants proudly sporting the T-shirts featuring the N.L. Games logo gave him a sense of pride and fulfillment, highlighting the unity and belonging that such merchandise evokes.
To effectively manage the surge in orders leading up to the games, Marche launched an online store a few weeks prior. The overwhelming response necessitated efficient production methods, with Marche crediting the use of an automatic screen printer for streamlining the fulfillment process. He also acknowledged the invaluable contribution of the MegaTrends team, emphasizing the importance of teamwork in achieving success.
Marche reflected on the significance of the merchandise, noting that wearing the branded items creates a sense of camaraderie and boosts morale, drawing a parallel to wearing a sports jersey to enhance performance on the field. The entire process of creating and supplying the merchandise for the N.L. Games has been a testament to the dedication and teamwork exhibited by MegaTrends, making a significant impact on the event and its participants.
The success of managing the high demand for merchandise was largely attributed to the efficient production methods employed by MegaTrends, ensuring that participants and supporters could proudly display their affiliation with the N.L. Games. Marche’s commitment to quality and teamwork was evident throughout the process, ultimately contributing to the overall success of the event.