On the eve of New Year’s, a surge of messages is anticipated as people prepare to send well-wishes for 2026 to friends and family. WhatsApp has revealed that December 31 consistently ranks as its busiest night of the year, with a significant increase in messaging and calling activities.
WhatsApp noted that New Year’s Day stands out as the platform’s peak period, surpassing daily records with an influx of messages and calls exchanged among users worldwide. To enhance the celebratory experience, WhatsApp has introduced new features just in time for the festivities. These include a 2026 sticker pack, video call effects like fireworks and confetti animations, animated confetti reactions, and animated stickers for Status updates.
In addition to these enhancements, WhatsApp, owned by Meta, is sharing tips for users engaging with the app on New Year’s Eve. Suggestions include creating and pinning event details in group chats, using polls for decision-making, sharing live locations for easy navigation, and sending video and voice notes to capture and share memorable moments with absent friends.
As part of its ongoing efforts to improve user experience, WhatsApp collects information through cookies and other means to personalize advertising and enhance site functionality. Users have the option to manage their data preferences by adjusting settings on the website. By using WhatsApp and related services, users are deemed to consent to the platform’s data practices as outlined in its Privacy Notice and Terms and Conditions.